A personal amplifier or a hearing aid? There are companies trying to play it both ways. I have seen references to personal amplifiers as an alternative to hearing aids. For a very small number of people they will do. These are the people who have conductive hearing losses, where all the amplifier has to do, is to make sounds louder. They don’t need to get sounds into a narrow dynamic range. Ironically, those types of hearing loss that can be helped by a Personal Amplifier can often be corrected surgically. I would never advise anyone to get a personal amplifier instead of a hearing aid. You will probably be very disappointed – although since there are some available for a very small number of dollars, that might be a reason. Check e-bay.
My advice on “your first hearing aid” is to get a good one that sounds natural. If you don’t it could put you off hearing aids forever. A personal amplifier is not a good substitute for a first hearing aid. There are some hearing aids masquerading as Personal Amplifiers for regulatory reasons, so that no customisation is required. Beware of hearing aids that say they are not hearing aids. Is a mule a donkey or a horse?
The customer seems to lose either way (unless you actually want a mule) – you either pay too much for an amplifier, that you can’t adequately customize, or you buy a low end hearing aid that you can’t adjust. I, of course, recommend a 64 channel, fully featured hearing aid that you can personalise yourself, with full back up and support from a dedicated customer service and audiology team in Melbourne.